Sensory evaluation is often the final step in new product development. However, it is also effective throughout the entire process. Sensory analysis can provide initial guidance during the bench-top when the product is taking shape. Difference testing during the scale up may supply consistency from bench top to manufacturing. In the end, the product must be acceptable to your chosen consumer. Sensory can also contribute road markers along the way utilizing consumer expectations before a product is completed. Therefore, sensory plays a vital role in measuring production at the plant insuring product consistency and acceptability.
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Created: 2008-08-08, Updated: 2008-12-16
